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Retailer Resources

Hello Retailers!

Welcome to the Illinois Lottery Retailer Resources page. This page includes news and product information to help you sell lottery products in your stores. As always, please be sure to activate new games as soon as you receive them and stock your bins full of the latest games. Good luck and happy selling!

Get your store ready for July 2024!

Players will be ready to kick off summer with the three new tickets launching July 2, 2024:

  • $5 $500 Madness is a key number match play style game that includes over 9,000 prizes of $500, a bonus spot with instant $50 and $500 prizes, a 5X multiplier symbol, and a $500 instant win symbol with 100% in prizes to be paid at retail; 

  • $10 Red Hot Millions includes over $25,000,000 in prizes from $20 to $250, 4 HOT bonus spots, a Star doubler symbol, a Sun 10X multiplier symbol, and a HOT win all symbol; and 

  • $30 $3,000,000 Super Bonus includes prizes that start at $50 and also includes 2X, 10X, 50X and 100X multiplier symbols.

Make sure to activate these new games and place them out for sale as soon as you receive them.

Ensure you stay up-to-date and learn how to get your store ready by doing the following:

  • Read the July-August 2024 edition of the Lottery Lowdown.
  • Review the latest Planograms, which can assist you in point-of-sale placement and inform you of the latest lottery products.
  • Download our Flyers in order to print and display in your retail location, including newly updated Winner Awareness flyers for all games.
  • Want to promote the 50th Anniversary of the Illinois Lottery? Check out our Social Media Assets for downloadable social posts.
  • Check out the Educational Materials, including the July 2024 Sales Flyer, updated Responsible Gaming guide, and new Instant Ticket Activation Guide.
  • Stay in the know with Important Updates, ranging from Claim Center changes to social distancing guidelines.
  • Have questions about Fast Play? The Fast Play Retailer Resources page is a one-stop shop where you can find the Quick Reference Guide, How to Play brochure, Retailer FAQs, and videos.

CELEBRATE AND SCRATCH AWAY!

Remind your players to “Celebrate and Scratch Away” with the Celebration family of Instant Tickets that launched May 7, 2024, in preparation for the Illinois Lottery’s 50th Anniversary. All four tickets are key number match play style and include prize multiplier symbols and bonus spots. Non-winning tickets are eligible for the “Celebration 2nd Chance Promotion” by scratching the back of the ticket to reveal the webcode and entering for a chance to win $500K. Campaign support will run across digital, social, online video, and out-of-home channels.

ILLINOIS' FIRST $50 INSTANT TICKET IS NOW AVAILABLE!

Players are excited to “Go For Millions” when they play Illinois’ first $50 Instant Ticket, which launched December 5, 2023. There are over $79,400,000 in cashable prizes available for this ticket so encourage your customers to buy one now! More information about the ticket and the game highlights that will excite your customer can be found on the back of the December ‘23 sales flyer.

KEEP SELLING FAST PLAYTM!

A new Fast Play Scan-N-Play game, $10 $500 Bonanza, launches January 2, 2024. The new game decal that is usually dedicated to the launch of the new instant tickets each month will be used to promote the launch of this Fast Play Scan-N-Play game. The current “Buy. Scan. Play.” POS materials that are in your store can continue to be displayed to show customers just how simple it is to play Scan-N-Play. If you have any questions about Fast Play, the Fast Play Retailer Resources page is a one-stop shop where you can find the Quick Reference Guide, How to Play brochure, Retailer FAQs, and videos.

Questions/Concerns?

If you have additional questions or concerns, please contact the Retailer Hotline (1-844-806-8930).

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By using this Retailer Resources section of the Illinois Lottery website, you agree to the Retailer Terms of Use.

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Get your store ready for June 2023

June brings three new summer games with three new play styles. $5 Power Shot has a symbol reveal play style with an auto-win symbol, bonus space, and 2X, 5X, 10X and 25X multipliers. The play style for the $3 Twisted Treasure is extended play with 100% of profits going towards HIV/AIDS prevention education and treatment in Illinois. $2 Blackjack includes a Blackjack doubler symbol with 100% of profits going towards homelessness prevention and assistance programs in Illinois. Make sure to activate these new games and place them out for sale as soon as you receive them.

Ensure you stay up-to-date and learn how to get your store ready by doing the following: 

  • Want to promote the May Frenzy Instant Tickets? Check out our Social Media Assets for downloadable social posts.
  • Read the May/June 2023 edition of the Lottery Lowdown.
  • Review the latest Planograms, which can assist you in point-of-sale placement and inform you of the latest lottery products.
  • Download our Flyers in order to print and display in your retail location, including updated High Jackpot Alert flyers for Mega Millions and Powerball.
  • Check out the Educational Materials, including the May 2023 Sales Flyer, updated "Be Smart, Play Smart " Responsbile Gaming brochure and new Instant Ticket Activation Guide.
  • Stay in the know with Important Updates, ranging from Claim Center changes to social distancing guidelines.

 



 
 

Retailers! The newest addition to the Fast Play family is here!

LEARN MORE

GO FOR THE
MILLIONS!

IN-STORE NOW